From 0 to 349 top 10 rankings in one year for Fintech Helu
The aim of our collaboration with the Viennese fintech Helu was to increase organic traffic and boost the company’s visibility beyond brand keywords. We have achieved this by creating a first-class content hub with 30 articles. Helu was able to achieve top rankings for various finance topics.
Helu raises 5 million euros for tax advisor technology
“A generational shift is taking place here, younger tax advisors and clients want to work together more and more digitally and collaboratively.”
Franz Salzmann
Managing Director of Helu
> 2.400
Keyword rankings
> 120
Top 3 rankings
~ 36.000
Clicks in the 1st year
~ 1.3 million
Impressions in the 1st year
Success factors for cooperation
- Identification of the topics with the greatest potential
- Strategy and content production from a single source
- High frequency of publication
- Real-time monitoring for ongoing optimization
Responsible for this success story
Richard Bartels
Senior Content & SEO Strategist
100% free of charge – no obligations
Challenges before the collaboration
- No organic visibility
- Virtually no traffic on the website
- Lots of competition from established companies
- No internal marketing capacities
How we proceeded
- Technical optimization of relevant SEO factors
- Identification of the most promising topics
- Production of text and graphics and implementation
- Strategic placement of internal links
- Optimization for featured snippets
- Creation of a content hub with 30 blog articles
The results of the collaboration
- Grown to over 20,000 organic hits per month
- 45 featured snippets for 1,800 keyword rankings in Germany (featured snippet rate of 2.5 %, cf. Agicap only 1.9 %)
- 36,000 organic clicks in total in the first year
- 1.3 million organic impressions in total in the first year
- Increase inbound leads and demos
Excerpts from the Google Search Console and Semrush
This is better than most paid audits
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What others say about working with us
We have been working very successfully with Niklas and the team since 2022. Absolute marketing experts. I can recommend them 100%. We got really lucky to hire them for our company!
Maximilian Schroeren
Co-Founder @ Enter
I am extremely enthusiastic about the collaboration with Radyant. You manage our Google Ads and SEO super hands-on, including ad control, funnel & landing page conception & tracking for all marketing channels (incl. offline conversions).
Erika Preschel
Marketing Director @ Enter (06/23–10/24)
The team is fully committed, highly motivated, and does great work. They independently bring very good ideas, and also takes care of high-quality implementation. I can fully recommend working with them!
Alexander Manafi
CEO & Co-Founder @ ToolSense
We’ve been working together for over a year now, and I’m genuinely happy and satisfied with the collaboration. A key learning for me from 2024 is working with specialists and having experts dedicated solely to Google Ads.
Chris Möller
Founder, Mineko
STEFAN PETZINGER
First, I was skeptical as to why we didn't do SEA/SEO (at Enter) in-house. However, the collaboration completely won me over: you are fast, efficient and provide input that we would not have been able to generate internally.
Stefan Petzinger
Marketing Consultant @ Enter, Trade Republic, PlusDental, and others
A very good & professional collaboration that always takes place at eye level. If you want to give your company an SEO & SEA kick, Radyant is 100% perfect for you. We have been working with Niklas & his team for almost a year now and are delighted with the results!
Kjell Klingenberg
Chief Marketing Officer @ Vamo
They always come to a meeting prepared and with countless ideas to level up your marketing strategy. Great and responsive team ready to tackle challenges together.
Carly Ostasiewski
Director of Growth @ adjoe
Radyant was highly recommended to us and we can only confirm this recommendation. The collaboration is a lot of fun and the Radyant team is super friendly and helpful. Radyant responds quickly and competently to questions and requests and always keeps an eye on the performance of the campaign.
Sarah Kinzelmann
Senior Marketing Manager
In an advisory capacity, I brought Radyant on board as a PPC agency for one of my clients and the decision paid off. Progressive PPC management is understood as it should be - beyond the channel itself, i.e. taking into account all facets of digital marketing (tracking, CRO and strategy).
Niklas Kohlgraf
Digital consultant