Free Looker Studio templates

Use these free Looker Studio templates to quickly analyze Google Analytics 4, Google Ads, or Google Search Console data.

Check out all templates

5,710 marketers from 48 countries use our free resources to drive organic growth

Great work 🙂

Thanks a lot Niklas, amazing job!

Awesome free Google Looker Studio template for SEO analysis. Allows you to connect your Google Search Console and visualize your rankings.

This actually might be the first dashboard from LinkedIn I will actually use. It’s amazing, thank you.

Thanks Niklas! Amazing reports!

Amazing, thank you so much!

Hey Nick, really like your GAds dashboards.

Thank you Niklas! Great value!

We’ve built these free Looker Studio templates, so you don’t have to

Free AI Search insights template

Discover how much traffic ChatGPT, Gemini & Co. already send your way.

Free Google Search Console template

Quickly check your rankings, top pages, queries and other SEO metrics.

Free Google Analytics 4 template

Quickly check how many users you have or where they are coming from.

Free Google Ads E-Commerce template

Quickly check your purchases, revenue, conversion rate, ROAS and more.

Free Google Ads Lead Gen template

See your lead gen performance over time and by campaign with this template.

Free Google Ads Lead Gen OCT template

Already using offline conversion tracking? Then this template is for you.

Every template contains a great set of charts to quickly analyze your performance and gain clarity

White label your report as you like

You can fully customize the design with your logo or the logo of your client, custom colors etc. 

Instantly filter with just a few clicks

You can customize the whole dataset by campaign, device, or region, with a few clicks.

Track performance changes over time

Quickly seeing your account performance from week to week or month to month is super helpful.

Split by conversion type (Lead Gen)

Quickly see your total number of leads and costs and also the type of conversion actions.

Check daily change of KPIs (E-Comm)

The dashboard contains a great overview to track daily progress of purchases, CVR and other KPIs.

Quickly see your ranking progress

This chart helps you understand your overall ranking progress as you can see the total number of queries that the GSC has registered. 

See your progress on top 10 rankings

Here we filter the number of queries based on their average position, so you can quickly see how your top 10 rankings have developed.

Immediately see your biggest movers

This chart helps you understand which queries made the biggest ranking gains in the last 30 days compared to the 30 days before.

See your top pages with queries

Instead of manually filtering for a landing page in the Google Search Console, you can see the landing page and the respective query.

Track individual keywords over time

This chart is probably the most valuable one from the template. It allows you to check the position, impressions, and clicks for a query over time.

I’m Niklas and I build Looker Studio dashboards since 2019

You don’t have to spend hundreds of hours perfecting dashboard building. Take the shortcut and get my free templates now.

When I post about my dashboards on LinkedIn, they regularly go viral